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AnthroArt – Action for People and Planet is an initiative of three applied anthropology organisations – Antropedia, Namla and Ambigrama – that aims to create an international platform for connecting anthropology and art, with the purpose of deepening awareness about inequality and our relation with the environment and driving change across three geographies: Romania, The Netherlands and Portugal, as well as beyond.
AnthroArt – Action for People and Planet is a two-year project (2023-2024) co-funded by the European Commision, under the Creative Europe Programme (CREA).
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Funded by the European Union. Views and opinions expressed are however those of the author(s) only and do not necessarily reflect those of the European Union or the European Education and Culture Executive Agency (EACEA). Neither the European Union nor the granting authority can be held responsible for them.
When looking for information on the famous 3 Rs of sustainability, I came across a video on YouTube by a French woman living in California called Bea Johnson, that proposed a waste hierarchy of 5 Rs (refuse, reduce, reuse, recycle and rot). The practices shared were not new to the environmental movement, nor to the lives of people who were born before the consumer society. But, for the first time, someone turned it into a set of practices applicable to everyday life, turning it into a global movement with all the characteristics of the social media era. In the format proposed, and subsequently by other prominent voices in the movement, I found a practical way of replicating what I was already doing in a diffuse way within other movements. This article will show that work and principles.
Article by Lívia Humaire Kampff, illustrated by Joana Cruz
https://theanthro.art/zero-waste-the-genealogy-of-a-movement/

























